Adcounty Media India IPO: Date, Price Band, Allotment & Full Review
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The Adcounty Media India IPO will open on June 27, 2025, and close on July 1, 2025. It is a Book Built Issue aiming to raise approximately ₹50.69 crores. The entire amount will be raised through a fresh issue of shares with a face value of ₹10 each. Details of the Offer for Sale (OFS) are yet to be disclosed.
The price band for the IPO is set at ₹80 to ₹85 per share. The investor quota allocation is as follows:
- Qualified Institutional Buyers (QIBs): 50%
- Retail Investors: 35%
- High Net-Worth Individuals (HNIs): 15%
The basis of allotment will be finalized on July 2, 2025, and the shares are expected to be listed on the BSE on July 4, 2025.
Adcounty Media India has shown notable improvement in profitability:
- Revenue: ₹43.24 crores in FY 2024, compared to ₹53.64 crores in FY 2023
- Net Profit: ₹8.28 crores in FY 2024, significantly up from ₹0.64 crores in FY 2023
Given the company’s strong profit growth despite a slight dip in revenue, the Adcounty Media India IPO appears promising for long-term investors based on current financial performance.
Adcounty Media India IPO Details
- IPO Open Date: June 27, 2025
- IPO Close Date: July 1, 2025
- Face Value: ₹10 per equity share
- IPO Price Band: ₹80 to ₹85 per share
- Issue Size: Approx ₹50.69 Crores
- Fresh Issue: Approx ₹50.69 Crores
- Issue Type: Book Build Issue
- IPO Listing: BSE SME
- Retail Quota: Not more than 35%
- QIB Quota: Not more than 50%
- NII Quota: Not more than 15%
- DRHP Draft Prospectus: Click Here
- RHP Draft Prospectus: Click Here
Adcounty Media India IPO Market Lot
The minimum application size for the Adcounty Media India IPO is 1 lot (1,600 shares), which requires an investment of ₹1,36,000.
| Application Type | Lot Size | Shares | Amount |
|---|---|---|---|
| Retail Minimum | 1 | 1,600 | ₹1,36,000 |
| Retail Maximum | 1 | 1,600 | ₹1,36,000 |
| S-HNI Minimum | 2 | 3,200 | ₹2,72,000 |
Adcounty Media India IPO Important Dates
- IPO Open Date: June 27, 2025
- IPO Close Date: July 1, 2025
- Basis of Allotment: July 2, 2025
- Refunds Initiation: July 3, 2025
- Credit to Demat Account: July 3, 2025
- Listing Date: July 4, 2025 (BSE SME)
Promoters of Adcounty Media India IPO
The promoters of Adcounty Media India Limited are:
- Mr. Aditya Jangid
- Mr. Abbhinav Rajendra Jain
- Mr. Delphin Varghese
- Mr. Chandan Garg
- Ms. Vartika Dangayach
- M/s Innovana Thinklabs Limited
Adcounty Media India Financial Performance
Below is the financial summary of the company for the past three years:
| Period Ended | Revenue (₹ Cr) | Expense (₹ Cr) | Profit After Tax (₹ Cr) | Assets (₹ Cr) |
|---|---|---|---|---|
| FY 2022 | ₹31.01 | ₹28.33 | ₹2.00 | ₹18.65 |
| FY 2023 | ₹53.64 | ₹43.38 | ₹0.64 | ₹26.84 |
| FY 2024 | ₹43.24 | ₹32.03 | ₹8.28 | ₹29.51 |
Adcounty Media India IPO Valuation – FY2024
| KPI | Value |
|---|---|
| ROE | 40.87% |
| ROCE | 55.59% |
| EBITDA Margin | 25.32% |
| PAT Margin | 19.41% |
| Debt to Equity Ratio | – |
| Earnings Per Share (EPS) | ₹8,282.26 |
| Price/Earnings (P/E) Ratio | N/A |
| Return on Net Worth (RoNW) | 40.87% |
| Net Asset Value (NAV) | ₹20,266.69 |
Peer Group Comparison
| Company | EPS | PE Ratio | RoNW (%) | NAV | Income |
|---|---|---|---|---|---|
| Affle India Limited | 5.60 | 68.94 | 4.39% | – | ₹75.96 Cr |
| DAPS Advertising Limited | 2.10 | 14.24 | 6.94% | – | ₹1.09 Cr |
Objects of the Issue
- To meet capital expenditure requirements
- To fund working capital needs
- For potential acquisitions and general corporate purposes
- To cover IPO-related expenses
Adcounty Media India IPO – Frequently Asked Questions (FAQs)
Q1. What is Adcounty Media India IPO?
Adcounty Media India IPO is an SME (Small and Medium Enterprises) public offering. The company plans to raise ₹50.69 crores through this IPO, with a price band of ₹80 to ₹85 per equity share. The shares will be listed on the BSE SME platform.
Q2. When will the Adcounty Media India IPO open for subscription?
The IPO will open on June 27, 2025, and close on July 1, 2025. It will be available for Qualified Institutional Buyers (QIBs), Non-Institutional Investors (NIIs), and Retail Investors.
Q3. What is the investor quota in Adcounty Media India IPO?
The allocation for investors is divided as follows:
- QIB (Qualified Institutional Buyers): 50%
- NII (High Net-Worth Individuals): 15%
- Retail Investors: 35%
How to Apply for the Adcounty Media India IPO?
You can apply for the Adcounty Media India IPO through the following methods:
- ASBA via Net Banking: Apply online through your bank’s net banking using the ASBA facility.
- UPI through Stock Brokers: Use UPI-based ASBA by applying through stock broker platforms.
- Offline Application: Submit a physical IPO application form through your stock broker.
