Open Branch in Navratri and Source Car Loan Leads, New Order from Rajasthan Gramin Bank!

One more letter of Rajasthan Gramin Bank is going viral on social media. Rajasthan Gramin Bank has asked its staff to open branch during Navratri and source maximum car loan leads.

Users say that Bank is forcing staff to open branch on a major festival. When all the other offices remain closed, Banks are being opened.

Opening Bank branches during Navratri to source car loan leads has both advantages and drawbacks. On the positive side, festivals like Navratri are seen as an auspicious time for making new purchases, especially cars and two-wheelers, so keeping branches open can help the bank capture more business opportunities.

The festive period usually comes with higher customer spending, special dealer discounts, and tie-ups, which can boost loan disbursements and improve the bank’s retail portfolio. It also shows customer-centric flexibility and may strengthen the bank’s visibility in semi-urban and rural markets where festivals strongly influence buying decisions.

On the negative side, asking staff to work on festive days may affect morale, as employees may feel deprived of their own cultural and family celebrations. This could reduce motivation and create resentment if not managed sensitively or without adequate compensation.

Operational costs will also rise for opening branches outside normal working days, and the actual lead conversion may not always justify the effort. Moreover, aggressive sales pressure during festivals may be viewed negatively by customers who expect a celebratory rather than commercial engagement.

What you think of this? Do let us know in the comment section below.