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Beauty Parlour: WEP has launched a program to help women entrepreneurs in Beauty Business, Apply Online


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The Women Entrepreneurship Platform (WEP), an initiative supported by NITI Aayog, has launched a pilot program in collaboration with Urban Company to help women in the beauty and wellness sector grow their businesses. The program is designed to support women entrepreneurs who are running small businesses, particularly in micro-units, by providing them with various resources and opportunities.

Key Details of the Program:

  1. Collaboration: Urban Company will lead the initiative, working with other partners to identify and support women entrepreneurs. The aim is to help them scale up their businesses and provide necessary tools for growth.
  2. Selection Process: The pilot will select 25 women from the Delhi-NCR region through an open application process. These women will be trained in six key areas necessary for business success:
  • Skilling: Learning new skills to improve business operations.
  • Legal and Compliance: Understanding legal requirements and regulations.
  • Access to Finance: Getting financial support or advice.
  • Market Access: Learning how to reach more customers.
  • Business Development Services: Getting professional help to improve business practices.
  • Mentorship and Networking: Receiving guidance from experts and connecting with other entrepreneurs.
  1. WEP’s Role: WEP, which was set up by NITI Aayog, offers a platform for women entrepreneurs, providing a wide range of support including training, resources, and networking opportunities. WEP aims to create a strong ecosystem that promotes women-led development and entrepreneurship in India.
  2. Focus on Beauty and Wellness: The beauty and wellness sector is dominated by women, and this program is specifically tailored to support women in this field. The partnership with Urban Company is expected to help these women create sustainable businesses that are more likely to succeed in the long term.
  3. Impact of the Program: This program will not only help women improve their businesses but also provide them with new opportunities, ultimately increasing their income and enabling them to operate their businesses independently. This collaboration is a unique public-private partnership that aims to uplift women in the beauty and wellness sector and strengthen their position as entrepreneurs.

Overall, the goal of the program is to empower women entrepreneurs in India, offering them the skills, support, and resources needed to grow their businesses, especially in the fast-growing beauty and wellness industry.

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